Introducing the paul mitchell demi pearl series

Now that we have officially entered the summer season, Paul Mitchell are here to help us all stay cool with the introduction of the brand-new demi-permanent hair colour, The Demi Pearl Series. The Demi Pearl Series brings you three shades that are full of creamy, pinky-pearl tones that are delicate, timeless, and refine blondes while eliminating unwanted warmth.

The Power of The Demi

With 36% more condition and 6x the shine*, the new range is 100% vegan. Containing Soy Protein to smooth the cuticle, plant-based lipids and oleic acid condition, clients will leave the salon with nourished hair feeling softer, and better hydrated. And with no-ammonia, no-MEA, and no-lift formula, the hair’s natural pigment is protected from lightening. Formulated with pure tone and containing no background colour, the Demi Pearls offer versatile toning on pre-lightened hair and are ideal for refreshing and refining. So, what are you waiting for? Expand your palette and invite your clients for those on-trend Instagram-worthy tones.

New Pearl Shades

With shades including the softest red/violet (7P), delicate pinky-rose pearl (9P), and barely-there creamy pearl (10), the new range has your clients completely covered. The softest red/violet is versatile enough to soften unwanted warmth at the same or similar level, resulting in a soft chocolatey tone, or it can be used on lighter blonde levels to deposit a pinky-rose fashion tone. The delicate, pinky-rose pearl refines unwanted yellow tones, resulting in a balanced blonde and on lighter levels, a soft pearl tone is revealed. While the barely-there creamy pearl is the ultimate refiner on the lightest levels, this shade deposits a whisper of creamy pink tonality. With a fast 5–20-minute processing time, you have complete creative control over minimal to maximum deposit, creating the perfect fusion of shine, condition, and coverage. The Demi Pearl Series is available from Salon Success. Visit Salon Success, email [email protected] or call on 0845 659 0011. *Based on third-party testing with The Demi Clear, as compared to untreated hair. This is a sponsored post in collaboration with Salon Success. Did you see, you can treat your client’s hair to sustainable style with the Paul Mitchell Clean Beauty Style Collection?