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This page contains an archive of all entries posted to Hairdressers Journal Interactive in the HJ Business Live category. They are listed from newest to oldest.
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Posted by
Posted by
Matthew
Dated: June 27, 2008 9:45 AM
Continue reading "HJ Business Live - an inspirational event" »
Tags: Coffee Republic , HJ Business Live , Peter Lunn , Sahar Hashemi , Will Carling
Posted by
Posted by
Kate
Dated: June 25, 2008 5:36 PM
HJ Business Live: inspiring hairdressers
Sahar Hashemi on entrepreneurship
Peter Lunn on self motivation
Former England rugby captain, Will may not sound like the obvious person to inspire hairdressers and salon owners, but his experience of leading the team to numerous victories contains valuable lessons for anyone needing to motivate a team.
Will was just 23 when he was made captain of England, and he soon recognised that the players were not acting as a team.
"Most of the players didn't even speak to each other because they played for different clubs," Will told delegates. "They didn't talk about winning - their main concern was how long they would stay in the team. All they cared about was not being dropped."
When Will took over the job of captain the team was winning 20% of its games, when he left they were winning 80%.
The strategy Will employed could be applied to any salon business. It all came down to setting players long-term goals and constantly motivating them.
At the beginning of his captaincy Will presented each player with a wallchart, which plotted their lives for the next three years, broken down by each week.
"This started players thinking about three years down the line rather than the next game," said Will.
The other major change in approach was to start analysing how results were achieved. "I wanted us to stop just looking at outcomes and start looking at processes," said Will. "We needed to understand why we won the games we did win so that we could repeat the success."
Getting to know the team members as men and not just players was also integral to the team's success, said Will.
"It was important to get to know every player as a person so that when they walked through the door I knew what frame of mind they were in," he said.
Focussing on what players did well was also important, said Will. "In sport a lot of coaches focus on what a player can't do, I praised the guys about what they could do."
Will recounted an occasion where before a match against France he put a card under the door of each player's hotel room, with a personalised account of why he thought they were a great player. "It's little efforts like this that make a huge impact on people," he told delegates.
Learning to listen was another important element of Will's success. "I needed to know what the team needed from me. I needed to listen to them. I asked 'what can I stop doing to make it easier for you?'" said Will.
Delegates were certainly happy to listen to Will's story, and no doubt took away some valuable techniques for motivating their own workforces.
Tags: HJ Business Live , Will Carling
Posted by
Kate
Dated: June 25, 2008 5:18 PM
HJ Business Live: inspiring hairdressers
Sahar Hashemi on entrepreneurship
Will Carling on leadership
Peter bounded on stage to an enthusiastic response from delegates and began his presentation with a bold promise: "I guarantee that you will take something away from the next hour that will make a positive difference to your salon."
The theme of his presentation was how keep clients happy by learning to listen - and ensuring staff share your vision.
"In British hairdressing we haemorrhage clients," said Peter. "We lose so many opportunities to grow client numbers. As managers, we may have high expectations by can we manage our people to deliver them."
Continued Peter: "A client expects your staff to be experts in terms of their skills, knowledge, advice and the service they offer. Clients are getting more and more educated - but we should be the ones getting educated and giving advice."
The aim, said Peter, should be to make all hairdressers hair review specialists - skilled at interacting with the client, engaging them mentally and emotionally and making them feel valued.
One of Peter's pet hates is hairdressers who talk to the client through the styling mirror. "Who else talks to people like that? It constantly puts people in a position where they feel uncomfortable."
The secret to getting staff to offer a more skilled service is to build their confidence, said Peter. "When you start new staff part of their initial training should be confidence building."
Peter's other major piece of advice to delegates was to ensure every one of their clients had a personal hair plan, including advice on what products to use and a schedule of when to return to the salon.
According to Peter just 20% of clients actually visit the salon every eight weeks, while 80% probably average no more then three times a year - a trend that could be turned around by an effective hair plan for each client.
But change must start with the salon owner/manager, said Peter. "If we don't improve our management skills, we will never improve the people that we manage," he concluded.
Tags: HJ Business Live , Peter Lunn
Posted by
Kate
Dated: June 25, 2008 5:06 PM
Tags: HJ Business Live , Sahar Hashemi
Posted by
Kate
Dated: May 26, 2008 4:13 PM
HJ Business Live
Monday 23rd June 2008
Kensington Roof Gardens, London
What is HJ Business Live?
HJ Business Live is one day conference that will inspire and educate all salon professionals who wish to lead their organisations to greater heights.
With insights and information from award-winning business speakers, plus a panel discussion with successful salon owners, this day will give you tips, techniques, advice and information on how to grow your business and stay ahead of the competition.
What will I learn?
The day will be packed full of inspiring, informative speeches and networking oppportunities. Key topics covered will include, entrepreneurship,
self motivation and leadership:
9.00: Registration
9.15: Welcome
9.30: Sahar Hashemi - Entrepreneurship
10.30: Coffee
10.45: Panel session debate
12.00: Lunch
1.30: Peter Lunn - Self Motivation
2.30: Coffee
2.45: Will Carling - Leadership
3.45: Drinks Reception
Is HJ Business Live for me?
This conference is aimed at salon owners, managers and partners who currently run their own business.
It will also be of interest to all aspiring stylists and the salon owners of tomorrow - anyone looking for fresh inspiration as well as specialist industry
knowledge.
To give you more of a taster, here's what happened at last year's HJ Business Live.
How do I book?
For more information and to book tickets, please contact Dan Eversfield on 0208 652 8845.
Tags: HJ Business Live
Posted by
Kate
Dated: May 23, 2008 4:23 PM
HJ Business Live
Monday 23rd June 2008
Kensington Roof Gardens, London
HJ Business Live is a one day conference for aspiring salon professionals who want to lead their organisations to even greater heights. Expert speakers will give you key information on improving and growing your business as well as motivating and leading your team.
Leading hairdressing professionals will debate industry topics and keep you up-to-date on key issues facing the hairdressing industry today.
Sahar founded Coffee Republic, the UK's first US style coffee bar chain with her brother and built it into one of the UK's most recognised high street brands with a turnover of £30m.Giving up highly professional jobs, she a lawyer in London and he an investment banker in New York, they staked
everything on a dream - and made Coffee Republic one of the main players in the 'coffee revolution' that transformed a nation of tea drinkers into one obsessed with 'triple decaf half-caf lattes.'
Her book 'Anyone Can Do It' has become the 2nd highest selling book ever published in the UK on entrepreneurship after Richard Branson's book -
according to Nielsen Bookscan.
Hear the powerful story of lawyer turned entrepreneur turned best-selling author!
Peter Lunn
The role of a Business Coach is to coach business owners to improve their business through guidance, support and encouragement helping salon
owners improve their profit, marketing, management, team building and so much more. Just like a sporting coach, your Business Coach will make you focus on the game.
For over thirty years Peter has been performing at the very top in hairdressing, and others now frequently benefit from his invaluable worldwide experience.
Having sold his training and product company in 1999, Peter now concentrates fully on his passion as a business coach.
His business career has been as impressive as his playing successes. From Sedbergh School and Durham University he was commissioned as Lieutenant in the Royal Regiment of Wales before moving onto a marketing post with Mobil Oil in 1988.
In 1991 he founded and became Managing Director of a company presenting motivational seminars to Captains of Industry by Captains of Sport. He has also set up WCM Ltd a hospitality and event management company.
Will Carling is an inspiring and humorous speaker who is able to speak first hand on the synergy between business and sport and leading teams to success.
Panel Session
Debate the industry's hottest topics with our panel of hairdressing business experts. The panel session will offer a wealth of experience and insight into the issues that really matter to your business.
Get top tips on recruitment & retention, training or even PR and marketing.
Tags: HJ Business Live , Peter Lunn , Sahar Hashemi , Will Carling