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Project X Team Learn To Sell Themselves!

Posted by Kate
Dated: February 4, 2008 12:43 PM

Project-X-08.jpg
New recruits of the Fellowship’s Project X '08 education programme enjoyed their first day of expert training this month, with PR, branding and presentation skills seminars.

The lucky twelve, who were auditioned and chosen before Christmas, met up at Toni&Guy Kensington, armed with a moodboard which summed up their image, their passion and their work.

The boards were then used as a tool as they took part in interactive sessions with communications expert Harriet Evans and presentation skills guru Debbie G.

Topics covered throughout the day included:

  • Why branding and PR is so important
  • How to create a brand for themselves
  • Tips and hints for promoting that brand to the industry, their local area and beyond
  • Developing and improving presentation skills.

North Eastern Hairdresser of the Year Robert Eaton, who is mentoring the ’08 Project X group, said: "The skills these guys are learning on day one of the course will ensure they maximise every opportunity they get over the coming year and will help to really fast-forward their careers.

"I wish I’d learnt all of this when I was starting out."

The Project X group will meet again in February to spend a day with Mark Hayes learning about the importance of the line in modern hairdressing.

Other days planned for 2008 include photoshoots with Stuart Weston and TIGI, a creative cutting course with Mahogany and a colour inspiration day.

Project X 2008

Craig Barnett - Sutherland & Barnett
Ruth Bedson - Francesco Group
Christopher Lewis - Marc Antoni
Michael Dickinson - Hair Oasis
Stevie Ellis - Marc Antoni
Tanya Hennessy - Hair XS
Marco Izzo at P Kai Hair
Louise Keenan - Paul Stafford Hairdressing
Ashley Lambe - Nicky Clarke
Kyoko Onaga - Toni & Guy Clapham
Hayley Pike - Review Hairdressing
Louren Tudor - En Route Hair and Beauty

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