May 2007 Archives
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This page contains all entries posted to Hairdressers Journal Interactive - Business in May 2007. They are listed from oldest to newest.
April 2007 is the previous archive.
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Creating a Marketing Plan
Posted by
Matthew
Dated: May 10, 2007 12:55 PM
A marketing plan is a simple document that specifically answers who you are, what you do and who needs it, when you plan to do it and how you plan to pay for it - in a way that everyone can clearly understand. Here business expert Angela Lunn offers her advice.
Continue reading "Creating a Marketing Plan" »
Tags: Angela Lunn , budgeting , marketing , marketing plan , pr , public relations
Franchising with Lee Stafford
Posted by
Matthew
Dated: May 10, 2007 1:11 PM
Lee Stafford's signature style, epitomised in his inimitable salons in Southend and London, can now be found in Oslo, Norway, in conjunction with the Vita Group. Here we look at how the franchising operation started
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Tags: franchise , franchising , Lee Stafford , Vita
Jacks of London - Men's Hairdresser
Posted by
Posted by
Matthew
Dated: May 10, 2007 1:34 PM
Dated: May 10, 2007 1:34 PM
A comfy sofa, a cold beer and Playstation. What more could a man ask for? A decent haircut and a wet shave, maybe.
All of the above are on offer at Jacks of London, along with plasma TV screens showing the latest sporting events and an atmosphere designed to ensure the all-male clientele feel right at home - but not pampered.
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Tags: barbering , franchising , Jacks of London , men's hair , men's hairdressing
Terry Calvert - a Career in Hairdressing
Posted by
Posted by
Matthew
Dated: May 10, 2007 2:43 PM
Dated: May 10, 2007 2:43 PM
When Terry Calvert was an ambitious 34-year-old with a thriving business in Hertfordshire, he thought, probably not unlike many other budding hairdressers, that he'd like to open a salon in London.
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Tags: Clipso , Terry Calvert
In-salon Entertainment
Posted by
Posted by
Matthew
Dated: May 18, 2007 3:36 PM
Dated: May 18, 2007 3:36 PM
Music in your salon creates a good atmosphere, helps relax your customers, and can even motivate staff, but you need to make sure you get the right licences or you could be hit by a fine.
Continue reading "In-salon Entertainment" »
Tags: Cutting Room Creative , Hooker and Young , Music , Paul Stafford , PPL , PRS , REM
Serving Food and Alcohol in your Salon
Posted by
Posted by
Matthew
Dated: May 25, 2007 1:43 PM
Dated: May 25, 2007 1:43 PM
If your salon doesn't have the right licences to serve food and drink, you could face a hefty fine.
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Tags: drink , food , Hellen Ward , licence , Nicky Clarke , Richard Ward
Organic Beauty Products
Posted by
Posted by
Matthew
Dated: May 25, 2007 2:10 PM
Dated: May 25, 2007 2:10 PM
Organic beauty products, unlike organic food and drink, are not heavily regulated, so a shampoo made with a small amount of an organic ingredient could legally label itself organic.
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Tags: organic , Soil Association