OSMO brand ambassador Jake nugent

OSMO Appoints New Brand Ambassador

by kieran / last updated April 29, 2021

OSMO has recently appointed Middlesbrough based expert colourist Jake Nugent as its new brand ambassador after becoming self-employed four years ago.

The move follows a lifelong interest in the hair industry. Jake used to practice his hairdressing skills on his peers which led to him studying for his level 2 and 2 qualifications and becoming an apprentice at Zed Hairdressing, Middlesbrough. After five years, Jake decided to take the leap into becoming self-employed. Now with celebrity clients such as Reality TV stars Becca Edwards and Amelia Lily, he is well on his way to becoming one of the top colourists in the North East.

On the move, Jake has said: “I love the OSMO team, and they have all welcomed me with opened arms and have already made me feel part of the family. The product range is huge, so there is no way you will not find something to suit your client’s needs whether that’s more natural tones or standout vibrants.”

When asked about the looks he was most excited to create with the OSMO range, Jake cited his signature balayage, root smudge and simple everyday colours with the “amazing products” in the OSMO range. He then went on to cite his three favourite products as being the OSMO Free Hand Balayage Bleach, the OSMO Super Silver Shampoo, and the OSMO Intensive Deep Repair Mask.

OSMO brand manager, Sinéad Mclaughlin, concludes: “We’re delighted to welcome Jake into the OSMO family and know that with his fresh perspective and creative visions, 2021 is going to be a great year for the brand. Jake’s outstanding colouring talent, creative mind and positive attitude, made him an obvious choice and we’re excited to see what he can bring to the brand.” 

You can follow Jake‘s and OSMO‘s social accounts here.

Check out Becky Sutherland’s guide on how to do ‘The Slither’ hair colour trend with OSMO products here.

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