Mühle launches london store: all the details of the launch

German barbering and men’s grooming brand Mühle held an official launch party for its new barbershop and treatment space in London’s Carnaby last month with its new partner barber Elliot Forbes. To celebrate the opening of the store, the brand presented an exhibition about the history of shaving. The exhibition included straight razors dating back from the 19th century and some of the first double-edged razors from well-known consumer brands such as Gillette and Mont Blanc. Managing director, Andreas Müller says: “We are delighted to be partnering with Elliot at Mühle Carnaby. As more and more customers look to traditional methods of shaving with a safety razor, providing expert barber advice is an important touchpoint for Mühle.” https://www.instagram.com/p/B9HirgYHnOa/