Phorest salon software announces new ireland general manager

Phorest Salon Software is excited to announce the appointment of former Dermalogica executive Celia Rose as general manager for UK & Ireland. Following two years of rapid expansion, Phorest is further confirming its commitment to the UK and Irish markets. In her role Celia will be managing 4,000 salons. Having held her position on the company’s board for nearly two years, Celia is widely known within the hair and beauty industry and brings with her a wealth of experience. Celia has established her own successful brand of cosmetics in the early 1990s, where she proved herself to be an inspiring visionary and honed her business development and marketing skills. She thrived in her 25 year career with Dermalogica taking them from a start-up in the UK and Ireland, to market leader in the professional beauty industry. Celia’s appointment marks a pivotal time in Phorest’s growth as a company and she is looking forward to bringing spa and salon businesses in the UK and Ireland her signature brand of five star customer service. Celia commented: “Phorest has been a phenomenal success story in recent years and I’m really excited to be driving the next phase of growth in the UK and Ireland, two vital markets that represent both my home and the home of the Phorest brand. My primary goal is to continue to build upon delivering the Phorest mission to our growing client base: to get their clients back in more often, spending more and generating referrals.”