Fudge professional has a new global brand ambassador

Jonathan Andrew has a new role as the global brand ambassador of the fashion-led hair brand, Fudge Professional. Jonathan has worked with celebrities including Lottie Moss, Little Mix and Olly Murs, and his red-carpet styling is in A-list demand at major events in the media calendar including the BAFTAs, The BRIT Awards and the National Television Awards. As well as being a finalist for the British Hairdressing Awards 2018 Jonathan's career, which has spanned 12 years, has seen him work with a plethora of household names. He has worked with brands such as L’Oréal, ghd and Schwarzkopf, holding positions as Artistic Director for Matrix, and ambassador for Biolage. On his appointment Jonathan said, "I’m so thrilled to be partnering with Fudge Professional as the new Global Brand Ambassador. It is such a fun, exciting brand with a truly creative and passionate team and one that I’m so excited to be joining. This is a huge achievement for me in my career and I’m overwhelmed by the commitment and support that Fudge have shown me. The brand has so many values close to my heart, and I can’t wait to get started working on the new campaigns, products and education developments. 2019 is going to be an incredible year!" Emma Bate, senior brand manager at Fudge Professional is thrilled with the appointment. "We’re beyond excited to be working with Jonathan – his creativity and charisma are unparalleled within the industry’s younger generation of hairdressers and represent everything Fudge stands for. He has amassed a huge amount of experience in his career so far, and we’re incredibly excited to utilise his know- how and credibility across the brand, from product innovation to campaign direction and global education." You can catch Jonathan Andrew at HJ Live London on the 24 February 2019! Register for your FREE here