Who is the New Balmain Hair UK Ambassador?
Lisa is a three-time winner of the British Hairdressing Awards Colour Technician of the Year, has been proclaimed the new UK ambassador for Balmain. The brand shares its beliefs that in the age of the digital masterclass, Lisa will help generate content that engages and educates both salons and consumers.
Balmain Hair managing director, Paul Reilly comments; “Balmain Hair UK is so proud to introduce Lisa Shepherd as an ambassador and creative influencer.”
Responsibilities for Lisa will involve generating digital content that will include product recommendations from the Balmain Hair portfolio, colour tips and trend predictions. Balmain’s aim is to engage with its followers, as well as Lisa’s, on a personal level.
Lisa shares her excitement over the recent collaboration with the brand, saying she says always been a fan of the brand. “I like strong sexy stuff, and the brand epitomises that,” adding that she has always begged her stylists to bring Balmain fashion to all of her shoots.
“To be able to be with a brand that’s cool, comprehensive, fashion-forward and innovative with products, extensions and now colour, is right up my street! Becoming Balmain Hair’s creative influencer is a role to relish,” she comments on her new position.
Paul adds: “With Lisa’s enthusiasm, inspiration and expertise we can take the Balmain Hair colour experience and education to the next level.”