Profile of an art director: jonny engstrom

Published 17th Jan 2012 by Admin
Profile of an art director: jonny engstrom

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Swedish-born Jonny Engstrom has worked for the Guy Kremer Salon since 1997 and currently holds the role of art director at the Winchester salon.

As well as working a busy column at the salon, Jonny regularly works for L'Oréal Professionel, teaching advanced hairdressing to students specialising in bridal hair.

A firm favourite with designers and fashion and beauty editors, Jonny regularly styles hair for national newspapers and magazines as well as backstage at London Fashion Week. He also has an established celebrity clientele.

Jonny has worked with designers to create Selfridges' window displays and his awards include the 1999 L'Oréal Men's Image Award and the 2001 L'Oréal Colour Trophy. In 1998 he was also nominated for Southern Hairdresser of the Year at HJ's British Hairdressing Awards.

How did you end up in your job?

I trained as a hairdresser in Sweden before moving to the UK. I saw this article in Vogue about London Fashion Week and to me those hairdressers were superstars dressing beautiful models. I was lucky enough to meet Guy at a show he did in Stockholm for  L'Oréal Professionel and asked for a job in his salon - I've never looked back

What tips would you give for anyone who wants your job? 

Learn from the best and stick to your vision.

What are the best and worst parts of your job? 

The best moment for sure is to see the work you do for magazines and shows published worldwide. That's when you realise the hard work has really paid off.

The bad part I guess is the stress that comes with doing lots of different things: juggling clients in salon with time out of the salon etc.

What do you like best about being involved in the hair industry?

I love the vibrancy of the hairdressing industry. It's great being part of the fashion world and pushing the boundaries forward all the time. Also, I like the fact that you're never too old to learn new things.

Admin

Admin

Published 17th Jan 2012

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