Collection: beat icon by schwarzkopf professional

Beat Icon is the latest collection from Essential Looks by Schwarzkopf Professional. Hair by Tyler Johnston, Lesley Jennison and Richard Ashworth, Beat Icon is reminiscent of the looks that defined a generation. With precision-cut hair and clean lean lines, the looks is perfect imperfection. Colour direction Any shade as long as it's blonde! It utilises the Blondme colour palette for maximum personalisation. A modern take on 90s grown-out bleach sees smudged roots as the must-have look for the urban style icon. Styling direction For am female trend aficionados, Beat Icon takes precision cutting and clean lines to the next level. Hair is given weightless texture and a polished finish.