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The Hottest Hair Looks Seen at London Fashion Week AW19

by charlottegw / last updated February 21, 2019

aw19 hair trends preen

Team HJ witnessed some stunning AW19 hair trends at this year’s London Fashion Week. From bejewelled hair accessories at Erdem (yes, they’re only going to get bigger and more ornate this year) to the cutest of kiss curls at Preen, here’s your sneak peek of the looks that are set to huge for AW19.

Bejewelled Hair Clips at Erdem with L’Oréal Professionnel
Good news gem-lovers, hair accessories will continue to sparkle and shine into the latter half of this year. At Erdem, Anthony Turner for L’Oréal Professionnel created Tippi Hendren-inspired beehives and accessorised them with bejewelled clips. The style was a throwback to Hitchcock heroines of the late 1950s and early 1960s – but the shape had an almost futuristic and alien-feel giving the overall hair look a modern twist. The key products to create the hair trend include copious amounts of L’Oréal Professionnel Tecni.ART Full Volume Extra Mousse, which creates a tough internal structure, and Tecni.ART Savage Panache, which helps backcomb the hair into a ‘padding’ for the style to sit upon. Pure ladylike glamour.

hair trends Erdem

Kiss Curls at Preen by Thornton Bregazzi with Wella and ghd
Eugene Souleiman,Wella Professionals global creative director & ghd Fashion Week ambassador, created a charming ponytail and kiss curl combo at Preen by Thornton Bregazzi. The look was “raw, natural and imperfect perfection,” explained Eugene backstage. The ghd curve Classic Curl Tongs were used to create the perfectly imperfect, non-uniform curls and Wella Professionals EIMI Dry Me was spritzed to loosen the roots and add an almost undetectable texture. The result was an artfully disheveled style that was simple beauty at its best.

hair trends preen

Cloud Colour at Mary Katrantzou with Redken
Redken global colour creative director Josh Wood created magical-meets-grunge hair colour at Mary Katrantzou. His trademark pastel hues were applied to previously coloured extensions in two patterns – Cloud and Horizon. The Cloud colour saw periwinkle, stormy blue, peach diffused into the model’s natural tones and Horizon which flip-reversed a typical ombré– it started with the lightest shade at the roots running into a darker shade at the ends. All the mystical hues were created from Redken City Beats hair dye. Pure hair magic.

hair trends mary katratzou

The Morning After the Night Before Hair at Richard Malone with Babyliss Pro
Texture tied the post-party looks together at Richard Malone where the vibe was partied out styles with a nod to the decadence of the 1980s. Richard Phillipart for Babyliss Pro created the ‘messy mohawk’ below, where hair was blast-dried using the Babyliss Pro Italia Brava Dryer without a nozzle. The hair was then teased and backcombed, and the Babyliss Pro Ceramic Crimping Iron was used to create the loose, soft frizzy texture that brought the party personality to the hair looks. The morning-after has never looked so good.

hair trends richard malone

Marie-Antoinette Inspired Hair at Nabil Nayal with Revlon Professional 
The main look at the Nabil Nayal show was a dramatic towering style that referenced Marie Antoinette’s infamous pouffe. However we thought the ‘attendants’ look (below) was a bit more wearable! John Vial for Revlon Professional based the curled and rolled look on the wigs men wore at court in the 18th Century. He created height at the hairline and width to the sides with a low ponytail at the base, keeping the hair soft and distressed. Hair was prepped with Revlon Professional Style Masters Modular Mousse to create volume, Modular Hairspray held the style in place and the look was finished with Hairspray Photofinisher to add a regal, polished shine.

aw19 hair trends nabil naval

Deconstructed ponytails at Cassey Gan with Toni&Guy
The Toni&Guy Session team led by international artistic director Daniele De Angelis crafted ponytails with effortless texture at Cassey Gan. They cleverly reflected the textural inspiration in the clothes where there was lots of patterns, and a multi-mix of different fabrics. Overall the look was about an effortless, yet feminine twist on a deconstructed ponytail. The key product? label.m Texturising Volume Spray was vital to give a volumising effect.

aw19 hair trends Cassey gan

Excitingly the AW19 hair trends are all very wearable. They can all be re-created with a bit of  know-how and hopefully will inspire your clients to try something new. What AW19 hair trends are you excited to start creating in the salon?

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