Take hair to a new dimension with the new range from joico lumishine
Published
08th May 2018
by charlottegw
Get ready to bring shimmer and radiance to your clients’ hair with JOICO’s new addition to the LumiShine range – Dimensional Deposit Demi-Permanent Crème Shades.
What is the perfect way to add a new dimension to hair? The Dimensional Deposit Demi- Permanent Crème Shades from LumiShine is the answer. With 20 luscious hues to choose from, creating light-reflecting colour is now simple and foolproof. The versatile formula corrects, glazes, glosses, tones and blends greys. “These new shades are the perfect way to add dimension and still get that healthy, shiny result clients love,” enthuses Zoë Carpenter, JOICO guest artist.
The Shine Theory
Three innovative technological advances are to thank for the multi-dimensional results. Unlike most hair colour which depletes arginine (an amino acid essential to hair’s health) LumiShine restores 100% of the arginine that the colour process strips away.
The patented conditioning complex also acts as a shield surrounding the hair shaft to nourish and protect colour-treated hair for up to 30 shampoos. Finally, the quadramine complex is a blend of low molecular weight and size proteins (MWS 150-2500) that adhere quickly and effectively to ensure protection and reconstruction of hair.
Shades of summer
The lust-worthy colours in the new range...
Natural – 3N, 6N, 8N, 10N (adds natural dimensional tones to blondes and brunettes)
Natural Warm Beige– 6NWB, 8NWB, 10NWB (adds naturally warm beige dimensional tones to blondes and brunettes)
Natural Gold – 3NG, 6NG, 9NG (adds natural gold dimensional tones to blondes and brunettes)
Natural Ash – 3NA, 6NA, 8NA (adds natural ash dimensional tones to blondes and brunettes)
Silver Blue – 1SB, 6SB, 8SB, 10SB (adds silver blue dimensional tones to blondes and brunettes)
Natural Red Gold– 4NRG, 6NRG, 8NRG (adds natural red gold dimensional tones to blondes and brunettes)
Shine Bright
LumiShine Dimensional Deposit Demi-Permanent Crème provides...
Contour Perfection: Use the shades for highlights and low-lights to define, structure and complement a client’s face shape for a truly bespoke service.
Easy Correction: It’s simpler than ever to correct hair colour and reverse badly grown-out ombrés as the formula conditions even the most damaged hair.
Scent-Sational Experience: The fresh fragrance which includes notes of mandarin, iris, jasmine, sandalwood and peach will keep clients coming back for more.
LumiShine Dimensional Deposit Creme Shades: RSP £9.10
