Get the look: aveda at barbara casasola ss17

In their LFW debut Aveda Artist Jon Reyman created raw and fresh beauty, celebrating texture and movement for a look that was free-spirited with youthful femininity. “We created a defined curl and then enhanced the lightness and beauty by dressing it out - making it very cool and current,” says Aveda Artist, Jon Reyman. See the look as it unfolds backstage at the show [ytp_video source="Xf039RmJCvE"] Get the Look Step 1: Prep the hair with new Aveda Damage RemedyTM Split End Repair from mid-lengths to ends. Step 2: Blow-dry using Volumizing TonicTM or Thickening TonicTM depending on each model's texture, placing a natural bend at the ends. Step 3: In small one inch sections wrap the hair from root to ends around a carbon pintail comb and use straightening irons to clamp and heat. Step 4: Once all curls have been created, brush out and use hands to pull apart the curls, to achieve a light, fluffy texture and raw finish. Step 5: Finish the look with a light mist of Control Force Firm Hold Hair SprayTM.