Conversations on Colour – Sharon Peake and Terry Longden
At this year’s Matrix conference we not only got a chance to speak to the brand’s general manager Sussan Verghese we also got to grab five minutes with Sharon Peake, Terry Longden and Rosie Binns of Ethos Hairdressing. We discussed where colour trends will be breaking through for next season and the launch of Matrix SoColor Cult…
HJ: We’re currently seeing more bright, bold hair colours on an everyday basis, do you think it will stick around?
Sharon: I think we’ve got another couple of years, don’t you?
Terry: I think we’ve got another couple of years because, what’s going to happen is it’s going to move away from the younger market and I think the older clientele will actually start embracing it as well. What we forget as well that the 60 and 70 year olds are remembering the days from when they were punks in their youth and the new romantics when colour was around, so now they’re actually embracing that resurgence of colour and they’re gonna find it more fun but sophisticated at the same time.
S: We’ve got some of our older clients who perhaps are having a little flash of something very bright like a little peekaboo colour, and then maybe a slightly more colourful toner than they would normally have so it’s already happening isn’t it.
HJ: Do you think that for the younger clients that social media has given an unrealistic expectation of colour services or do you think it’s helped? What are your views on that?
T: I think it’s a mixture. I think because of photoshopping, it gives an unrealistic view for when somebody comes in and their expectations. But also on the flip side of it, it’s great as a consultation tool because they see these lovely colourful colours and we can guide them to where they can go on their journey rather than getting to that journey straight away, before the limitations.
S: There’s so many different variations. It’s like they can do so much at home and it looks alright a lot of it but then they want to try different tones and thats where they’re going to come up against difficulties because they haven’t got the right canvas to start off with.
HJ: So can you talk us through a bit more about SoColour Cult and your experience, you’ve been using it obviously for quite a bit, and how you’ve found it different from other colours that you’ve used?
S: This sounds really geeky but the consistency of it is lovely to work with actually just putting it on the hair, the condition of the hair afterwards, as long as you’ve got a light enough base, what you see there, is what that’s going to come out like.
T: So [in the range] there’s going to be direct [dye] then tone-on-tones. So the demis will be a tone-on-tone and that’s when you’ll need an activator with it. The semis are direct dye so they’re the semi permanent colours and tone-on-tones are the quasi permanents.
HJ: We spoke about bolder colours but what do you think moving in to the end of the year and forward to 2019, what do you think we’ll be seeing?
S: I think we’ll be seeing cleverer techniques because [clients have] been able to experiment at home with like a bit here and a bit there but it’s not specific enough so if you want something that’s going to look a little bit different and more expensive then they’re going to have to come into the salons. It could be just like one colour and lots of different versions of it, so lighter, very pastel and then quite a deep colour or multi-coloured but I think it’ll be the techniques that are going to be different.
T: I also think as well, because it’s a late launch, it will be very seasonal on what palette you’ll use from So Color Cult. So you’ll probably get more of the winter hues, the cooler tones, the silver tones or even maybe the blues or the real richer red because people like a lot of red around the winter time because the light changes.
HJ: And what are your favourite colours to work with?
S: Teal. I’m such a teal person, a teal girl.
HJ: What about you Terry?
T: Marble grey, it’s beautiful it is. Even though I’m a bit sick of silver, it’s a stunning grey.
S :That’ll be really popular in the salon, those two, disco silver and marble grey together I think.
HJ: Are you more pastels or are you more brights? Which one do you prefer?
T: Both isn’t it really?
S: It’s both.
T: But it depends on the clientele and of course on their personality as well. We get so many youngsters that wanted punchy colours, and then you’ve got the other ones that actually want a hidden colour underneath, like but quite natural on top so it sort of crosses it really.
S: We’re loving that, like Terry said underneath you can have colour that’s revealed we’ve also got clients that want to go to work that have to have her hair up because they’re in medicine etc and they want the colour be on top, so it’s hidden like that and when it comes down then you see it. They’re so sassy now that they can look at it and then say, I think I can have that because I have to wear my hair up at work and I couldn’t but when it comes down I can wear that but they kind of, they research and they know what it’s going to be.
HJ: I feel like clients nowadays feel more informed than ever, it must be a bit annoying to be a hairdresser because they must come in and think they know better? Do you agree?
S: I tell you what, even hairdressers, I can talk to Terry and Rosie that I’ve worked with for years and if I explain something, a cut or a colour, they won’t say exactly what’s in my head. If draw it, because I can draw, that’s a really useful tool for us. So I’m always like, get as many pictures as you like, tell me what you don’t like as well as you do, so like research it, I think it just helps us get a result.
T: Another thing as well, if somebody comes in and says “I want a rose gold” and I say well send me some pictures of what you think a rose gold looks like because it can be anything from like a copper gold, to like a really intense pink and all the spectrum in-between and the pastelised spectrum as well, so what is your interpretation of a rose gold basically, and then the images will actually give you an idea of what they’re actually after.
HJ: My last question’s for you Sharon. As a British Hairdressing Award winner what advice would be good to get your advice for aspiring colourists if you’re entering colour technician, what advice would you give them?
S: I think get the condition absolutely perfect. Plan and practice because you can’t wing it, we practice on mannequins, any new techniques that we’re going to do. For the ones that we try because they’re on a head, sometimes they don’t work, and that’s okay but we always learn from it, so if you don’t practice, if you practice and you come up with loads of sh*t ones, it doesn’t really matter, because you would’ve learnt something and that’s how our work kind of evolves really.
T: And happy accidents.
S: Happy accidents.
T: We love a happy accident.
Matrix So Color Cult launches in the UK in October