Business guides

Get the latest business news and advice from some of the top mentors in the industry, plus keep up-to-date with the legislation that could affect you salon with our Business Guides

The Basics of Email Marketing for Your Hair Business

Posted on January 17, 2019

Email marketing is one of the most effective tools that a small to medium hair business has to talk to existing customers, build customer loyalty, spread awareness and enhance brand reputation. The Direct Marketing Association discovering that email marketing can generate 58% of all revenue for your business, if used appropriately, it gives you a Read More

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How A New Year Hair Makeover Consultation Can Boost Business

Posted on January 5, 2019

Invite your clients for a new year, new you-style hair makeover consultation to get their year going with a bang and to kick-start your business for 2019 suggests salon business consultant Penny Etheridge. The New Year can bring with it a great opportunity to offer your clients ‘New Year, New You’ consultations.  So why not introduce Read More

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Employee Dishonesty – Would Your Team Make a Claim Against You?

Posted on November 23, 2018

Every salon owner worries about receiving a claim made against them from one of their clients following a treatment. However, as a salon owner have you considered that it may not be just one of your clients that may make a claim against you? Employee dishonesty can be devastating to salon business. You could also receive Read More

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Salon Social Media Etiquette – What’s your Strategy?

Posted on October 31, 2018

Social media. How many times a day do you hear the phrase? How often are you asked ‘what’s your insta handle?’ It’s the phrase that’s replaced ‘what’s you phone number?’. It’s the way that most clients will find you and the first thing that comes up when you google your name or salon. So of Read More

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Everything You Need to Know about Freelance Chair Rental

Posted on October 16, 2018

Chair rental legislation is one of the hottest topics in the hairdressing industry. Over half of the people working in hairdressing and barbering are self-employed, many working as chair renters. While chair renting works well for some salons, there’s a lot to think about as a salon owner. If you get it wrong and HMRC Read More

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Legal and Business Advice for Freelance Hairdressers

Posted on October 15, 2018

Are you thinking about going freelance? Does being your own boss sound appealing? However appealing this might sound, there are certain legal and business arrangements that you will need to take into consideration before choosing to be a self-employed hairstylist. “Being self-employed can be a great choice to improve your work/life balance,” says NHF chief Read More

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