©2007 Reed Business Information Limited. All Rights Reserved.

Search


Categories

Subscribe to this blog's feed
Subscribe to this blog's feed



HJi Jobs

Other Posts

Previous post: HJ's Business Directors of The Year Talk Business

Next post: HJ Business Live Keynote Speakers

Many more can be found on the main index page or by looking through the archives.

Help




 

Hairdressing Shoots on a Shoestring Budget

Posted by Kate
Dated: May 23, 2008 4:13 PM

It's no secret that some of the entrants to HJ's British Hairdressing Awards spend a lot of money on their photo shoots, but don't be deterred if your budget is limited - as these winners demonstrate.

Anna-Chapman-awards.jpgAnna Chapman
Trevor Sorbie, Brighton

HJ's 2007 Newcomer of the Year
Anna had practically no budget for her shoot, but it still looked stunning enough to capture the judges' attention.
"I had no budget for the first set of four photos - I used about 300 pounds of my own money for travel expenses for the models," says Anna.
Finding the right models to portray the natural "simply beautiful" look she wanted proved Anna's first challenge. One of the models is a regular client of the salon, the others were found via MySpace.
"Although I didn't have the budget for professional models, I didn't want this to be apparent. I made sure I found women that looked professional - in return they received a free haircut!"
Helping to ensure the models looked like professionals was photographer Owen Kerbe. "Owen is a professional photographer and a close friend and we have wanted to work on a shoot together for a long time. We struck a deal that he would only charge me his usual fee if we made it through to the final. He was great at giving the models direction."
Not that Anna left it all to Owen. "I was very hands-on," she says. "This was a very important shoot to me and I only had one crack at it. I am a bit of a perfectionist so I have to be in control of everything."

Jim-Shaw-awards.jpgJim Shaw
Essensuals Billericay
HJ's 2007 Men's Hairdresser of the Year
Jim won the men's award with a stunning selection of images. While his budget was higher than Anna's, at 8,000 pounds, it was still relatively small for the results achieved.
Jim had a clear image of what he wanted - which is the essential first step for any shoot.
"I wanted to capture the current trend of groomed hair with sharp lines - an iconic 60s feel with a modern twist," says Jim. "I wanted models to have a sharp and sophisticated look, and for their hair to look well groomed and super-healthy."
The two elements Jim wasn't prepared to compromise on were the models - all sourced from a professional agency in London - and the photographer. Says Jim: "For me, getting the models and the photographer right are the most important aspects of a shoot. I would not compromise on either, as the combination of the two can be the fine line between a winning or losing image.
"My photographer was the brilliant Alessandro Cecchini, who also shot my last collection for HJ's British Hairdressing Awards. It took a large proportion of my budget, but he was worth every penny."
Jim ensured he was extremely hands-on at the shoot. "It took nine months of planning," he says. "And, I enjoyed every moment of it."

 
This entry is in British Hairdressing Awards
 



Trackback:

TrackBack URL for this entry:
http://www.hji.co.uk/cgi-bin/mt/mt-tb.cgi/27981

Post a comment:

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)