A new look for lauren goodger at hob salons

For the launch of her new Lauren's Way tanning range, TOWIE star Lauren Goodger turned to HOB Salons for a head-turning hairstyle to complete the campaign.

As the salon group of choice for much of the cast, HOB were more than happy to help out, creating volume and waves on Lauren's new brunette lengths for the Darker than Dark tanning range.

Stylist Maria Uribarri said: "It was great to be requested to style Lauren's hair for this campaign. She has been coming to HOB Salons for a while now - along with many of the TOWIE cast - so to support her with hair styling for the shoot was great and a really fun day. She loved the looks and we can't wait to see the finished shots!'