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Business Pages > Salon Interiors > Fresh Salon Design at Cream in Cheltenham

Fresh Salon Design at Cream in Cheltenham

Posted by Alex
Dated: December 5, 2008 12:13 PM

Earlier this year salon owner Scott Smurthwaite decided to revamp the salon interior of his Cheltenham-based salon, Cream.

Scott's intention was to create a more modern environment, with an airy, open plan, rather than a compartmentalised design.

"The project was inspired by a desire to make more money," he says. "The funny thing is that we're actually down a chair since the refurbishment, but this has resulted in a far better ambience in the salon and enhanced client and stylist comfort, so business has improved rather than dipped."

By presenting local company Isherwood Design of Cheltenham with a blank canvas to work on, Scott was able to cherry pick from a raft of fresh ideas put forward by a team with a reputation forged outside the hairdressing sector and he is more than delighted with his new-look contemporary salon.

Fact File

Name: Cream
Address: 18 4/6 Bath Road, Cheltenham
Owner: Jason Paget
Staff: 17
Styling stations: 13
Size: 1,600sq ft over two floors
Budget: £140,000
Financing: Self
Design: Isherwood Design, Cheltenham
Furniture: Ashton and Fincher

Budget Box

Air conditioning: £10,500;
Building work: £74,500;
Plumbing: £6,500;
Electrics: £16,000;
Styling units: £14,000;
Bead Curtain: £7,500;
Flooring: £11,000.

Top Tips

Prepare thoroughly
Be completely organised
Stick to a realistic budget
Major building work always involves snags and issues, so be financially prepared
Professional design input can turn a good idea into a great one.