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Boutique chic at Headlines Elite

Posted by Kate
Dated: May 9, 2008 10:28 AM

The late Michael Charlesworth’s flagship salon venture Headlines Elite in the heart of Sheffield has proved a clever move – not only is there an absence of hairdressing competition in the area, but also the salon occupies a prime location in a city that’s riding high on a regeneration boom.

The potential of the first-floor shell with massive windows overlooking the mall was obvious, and Michael embarked on an ambitious two-month refurbishment.

In order to function effectively as the group’s flagship salon and the Headlines Elite Training Academy, it was essential to create a flexible space."We wanted a theory and demonstration area that could convert back into a salon format in minutes," said Michael.

"We achieved this by utilising the centre of the salon and installing ingenious, bespoke, moveable units linked to flexible electricity points, a retractable screen linked to a DVD, and computer links into a central pod."

For the look, Michael was inspired by his experience of boutique hotels worldwide and has created a balance of indulgence, luxury and wow factor tempered by classic design considerations.

The salon attracts a diverse clientele including yummy mummies, silver surfers, metropolitans, metrosexuals and students. Strategic viewing spaces are incorporated around the salon for displaying images from recent photographic collections.

This haven of luxury and contemporary hairdressing has a tasteful, but distinctive décor. Off-white walls showcase the ambient lighting effects, and combine with imagery for an art gallery feel. Retro-patterned wallpaper contrasts perfectly with cream, painted walls while the porcelain floor combines polished beauty with hard-wearing properties.

Headlines-main-pic.jpg

Fact File

Name: Headlines Elite Sheffield
Address: 54-56 Fargate, Sheffield
Size: 1,500sq ft
Staff: 24
Budget: £140,000
Financing: Self
Design: Self and Taylor Hurst Shopfitting
Features:Flexible space, removable units to create a teaching environment, zoned lighting to create different ambiences.

Budget Box

Flooring:£15,000
Styling units: £20,000
Building work: £30,000
Plumbing: £15,000
Electrics: £15,000
Ambient lighting: £5,000
Air conditioning: £10,000
Furniture: £20,000
Miscellaneous:£10,000

How to Achieve the Look

Design:Taylor Hurst Shopfitting - 01142 437382
Furniture: Salon Beauty Supplies - 01270 848 612

Top Tips

  • Make all your mistakes on paper, it’s cheaper than real life
  • Keep your focus
  • When you have a plan, stick to it, alterations on site are expensive
  • Get the boring bits right first, i.e. water, wiring, client flow, before thinking about aesthetics
  • Make sure you have a financial contingency fund
  • Find a builder you feel comfortable with – and check their references


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Headlines-side2.jpg

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