John Fraser Jenkins - Where Calm Meets Contemporary

July 28, 2008 4:24 PM

At John Fraser Jenkins in Cheam, Surrey, owners Jane and John Jenkins wanted to create an environment where clients would feel pampered and be able to relax in contemporary, luxurious surroundings.

The couple had been running the salon for six years and, despite its success, they both felt it needed a fresh look.

"We felt we needed to give the salon a lift to maintain our edge," says John. "Although the old interior was still looking good, we wanted some new energy."

One of the most prominent design elements is a feature wall, which has a rippling, undulating appearance created using thin strips of wood painted in high-gloss, white paint.

"The feature wall looks particularly beautiful when reflected in the mirrors - it helps make the whole atmosphere relaxing and peaceful," John adds.

The aim of the design was to ensure client comfort while also creating significant 'curb appeal', attracting passers-by into the salon. So far the blend of tranquility and contemporary elegance appears to be working.

Fact File Name: John Fraser Jenkins Address: The Broadway, Cheam, Surrey Owners: Jane and John Jenkins Size: 444sq ft Budget: £80,000 Financing: Bank and savings Design: Bullet Design Budget Box Design: £5,500 Flooring: £3,160 Styling and backwash units: £14,100 Shop fitting: £14,100 Lighting: £7,500 Reception seating: £1,200 Salon Transcripts computer package: £4,000 Fascia: £1,600 Miscellaneous: £500 How to Achieve the Look Design: Bullet Design - 020 7467 7311 Shopfitters: Truelove Shop Fitting - 020 8643 8223 Feature wall: Mobilia - 020 7733 0288 Salon furniture: LSE - 020 8903 0002 Top Tips Use a designer who understands your market and who can specify suppliers Use an experienced shopfitter who can give relevant references and is dedicated to deadlines Be realistic about budget and don't scrimp on fantastic features Shop around and negotiate discounts Involve staff so they feel part of the process and the finished look.

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